Building your brand isn’t easy, but the results can be astounding. Just think of the brands you know and the products you use. Somehow they made their way into your world—and your pocket. How did they get there?
When I was a kid, I used to play with my grandpa’s magnifying glass. He used it to read the fine print. I used it to, well, to learn important life lessons.
After looking at every book or photograph in detail, I got bored. After all, I was only six, so I did what any industrious six-year old boy would do: I took it outside, beneath the clear, cool Kansas sky.
Dry leaves. Sunshine. A magnifying glass: the stuff of adventure!